Spring is a season of renewal, making it the perfect time to attract new clients and help with the summer attendance downturn. This session will explore how to run successful Spring/Summer challenges and “bring a friend” referral programs. Community-based marketing events like outdoor pop-up classes and community partnerships can build excitement and increase visibility.
Key Takeaways:
- Capitalize on spring’s energy for marketing campaigns
- Structure seasonal challenges for maximum participation
- Engage the community to boost awareness and enrollment
- Plan for Summer slumps by adjusting pass pricing to avoid cancellations
3:30pm Central
(1:30pm Pacific / 4:30pm Eastern)
On Apr 11th, 2025
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Rob McGarry
Rob McGarry is a founder of Warrior Studio Management Software. He has 20+ years working in the fitness industry with a deep knowledge of yoga, indoor cycling, CrossFit, HIIT, and boxing gym studios.
He has experience being an instructor, employee, member and volunteer and work with many different solutions. In addition, Rob has his Masters in Business Administration and 20+ years in the software and payments industry.
