CEO
SCW Fitness Education and WATERinMOTION® and S.E.A.T. Fitness

Sara Kooperman, JD, is the CEO of SCW Fitness Education, WATERinMOTION®, and S.E.A.T. Fitness. She has launched seven MANIA® fitness conventions, six streaming conferences, and 40+ certifications, impacting 400,000+ professionals. Under her leadership, SCW doubled profitability in 2024, expanded staffing by 30%, and earned the FIT-C Award for innovation.

Sara's company has produced 600+ training videos, offering unparalleled education and support. An Illinois Businesswoman of the Year and National Fitness Hall of Fame inductee, Sara’s visionary strategies continue to redefine the fitness industry, driving growth and success for professionals worldwide.